Do You Know What You Need to Succeed?

A new year begins with the opportunity to set and accomplish your goals. One question that may need some consideration: Do you need Insurance or Assurance in achieving your goal? First, we will define insurance and assurance. Afterwards, we will show how they relate to goal setting and goal achievement.

Mostly everyone has some type of insurance (auto, home, life, etc). The formal definition of Insurance is a promise of compensation for specific potential future losses in exchange for a periodic payment. Insurance is designed to protect the financial well-being of an individual, company or other entity in the case of unexpected loss. In layman’s terms, we have insurance just in case something happens. Hopefully in that situation, the insurance will cover most, if not all, the cost incurred by us. The definition of Assurance is a statement or indication that inspires confidence; a guarantee or pledge; freedom from doubt; certainty; self-confidence.

When it comes to achieving goals, it is my belief that you need Assurance not Insurance. To have a mindset that you need insurance when attempting to pursue your goal to me shows a sense of self doubt. Having insurance would be the old “well if I cannot do this then I will do that” type of attitude. When it comes to your goals and dreams, you should not be thinking about insurance. Your success is rooted in your belief that you can accomplish your goal. Your belief is that you have the ability to do whatever is needed to accomplish your goal. If you think anyway differently, you will not succeed. If you believe you need an insurance plan just in case you don’t succeed, you will be using that insurance plan.

You must believe that you can accomplish your goal. Achieving your goal or dream must be viewed as do or die. You must be hungry. Your hunger to achieve your goal must be far greater than your satisfaction of the status quo. To think that you need insurance is to think you cannot accomplish your goal. If you have a backup plan just in case you don’t reach your goal, I would suggest that you follow your back up plan in the beginning. When you have insurance for achieving your goals or dreams, you are allowing failure to be defeat. Failure is not defeat unless you choose for it to be so.

When you have assurance in yourself, failure is a step towards success. When you have assurance in your abilities, you will be on your way to achievement. I can assure you that you have the ability to achieve your goal. I can assure you that you will accomplish it. I can assure you that even though you may have obstacles (failures) you will persevere. I can assure you that you are great and will be great. All you have to do is believe.

So what will it be: Insurance or Assurance?


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