Twitter lists are just one way you can optimize your use on the social networking site. When you are using Twitter to promote your business or website, it’s important to make an effective plan to share your content with others. This feature is often overlooked, but is one of the best marketing technique offered from Twitter.
What is a Twitter List?
Lists on Twitter are a way to compile a list of Twitter users relevant to the same subject. For example, you can group your favorite social media experts in one list to read their tweets in one place. Each user can make up to 20 lists to organize colleagues, family, friends and random users. Every list can have up to 500 people on the list.
How Do I Create a List?
Visit your friend’s profile to create lists on Twitter. Click the people button near their profile picture. Choose “Add to List” from the menu options and choose a pre-made list from the menu or type in a list title. Choose if you want the list to be public or private. Public means anyone can see the list and follow it, while a private list is for only you to view.
I made a list, now what?
A list may seem like the least likely way to market yourself on Twitter. However, if you create lists people on the list can see you added them. They will go to your profile and read your tweets, maybe even follow you back. Others who are interested in the same industry may also follow your lists on Twitter or find you through searching lists. Make sure you are clear in labeling your lists so everyone on Twitter can use them effectively. Connect with others you find on the same lists as you as well.